Thursday, February 9th, 2012

Nick Hiersche

Nick Hiersche

I have founded this blog to compile and share all of the information that will help independent artists thrive in the new music industry.

History Lesson

As physical sales of music have declined for over 10 years the industry has been shaken to the core. In the wake of declining profits and digital piracy, labels have begun to release their tight grip over control of the music industry. In a new fragmented and heavily digitally influenced industry the stage is set for aspiring artists to thrive.

My Background

As a recent graduate of the University of Oregon’s Lundquist College of Business my degree has given me the background and tools to analyze the music industry. Throughout my education I have applied all of my projects and skills to my small business. As my knowledge grew we were able to become a successful company and now I wish to share this knowledge with you. I will be combining my knowledge with a small amount of guest bloggers and a large amount of external sources to bring you the information to succeed in the new music industry. I wish all success and hope that you find this useful and interesting. All are also welcome to comment and leave feedback as well as network with me, I can be reached at newindustrytips@gmail.com.

Sincerly,

Nicholas Hiersche

University of Oregon
Lundquist College of Business Class of 2008
B.S. Business Administration
Concentration in Entrepreneurship/Marketing
nhiersche@gmail.com
503.841.5443

President/Owner
Coast 2 Coast Mixtapes and Magazine
www.coast2coastmixtapes.com
coast2coastmixtapes@gmail.com

Share Coast 2 Coast Music Industry Mixer is a monthly event put on by Coast 2 Coast Mixtapes featuring a Artist Showcase, Vinyl DJ Battle, Model Contest, Featured Performers and Industry Panel of Judges. Networking is always the key to success, especially in the music business. Attending all the insider music industry events is a [...]

Share I use Dropbox daily as a tool to manage and share files from multiple locations and coordinate them. Every computer I have has Dropbox installed so I can save a document from any computer and access it from any computer as well. When paired with the iPhone app or Blackberry application the tool becomes [...]

Share Tadcast offers a unique solution for musicians looking to advertise their music as well as viral video producers. The concept is unique, musicians can pay to place their songs in the viral videos of YouTube sensations on a PPC basis. Raising the question of how many artists will pay to feature their songs in [...]

Share In today’s world where content is king, the most highly sought after content is high quality video.  Many artists invest significant amounts of money to create great music videos for their fans, without realizing they have produced great content that can generate significant revenue.  Gone are the days where Music Video budgets are just [...]

Share In today’s music industry it is absolutely neccessary to establish an online marketing plan centered around a website, preferrably a domain that you own so YOU reap all the benefits of your hard work.  The first step to setting up your website is thinking of a domain that encompasses your brand and some keywords [...]

Get Adobe Flash playerPlugin by wpburn.com wordpress themes